3 Ways To Use Facebook to Market Your Medical Practice

Posted by on Jul 15, 2014 in Healthcare, Medical Marketing, Social Media | 0 comments

It is essential that you are using all of your digital tools to market your medical practice. Facebook provides a fantastic opportunity to leverage in regards to connecting and providing value to local community members who could be potential clients for your practice. It can be very tempting to use Facebook to hard sell and only broadcast to your fans. But we will discuss 3 other options that you should be using to effectively market your...

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Traditional Marketing vs. Digital Marketing: Can the Two be Separated?

Posted by on Jun 10, 2014 in Medical Marketing, Social Media | 0 comments

Even in 2014, and with all of the advances in technology that we’ve experienced in recent years, the debate between traditional marketing and digital marketing rages on. Is it possible to separate the two? Is one more beneficial to the other one, or do each of them have their place? Let’s take a look at the pros and cons of each to find the answer. Traditional Marketing Traditional marketing refers to advertising avenues that are perhaps a bit...

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Why Using Twitter to Promote Your Medical Practice is a Good Idea

Posted by on May 28, 2014 in Featured Post, Medical Marketing, Social Media | 0 comments

Social media is used for many different things these days. Many businesses are taking to social media to help expand their business and get their name out there. It is no different when it comes to a medical practice. There are many medical practices that are taking to social media and having great success with it and your medical practice should consider it as well. Here are a few reasons why using twitter to promote your medical practice is a...

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Concierge Medicine: An Old Concept With a Bright New Future?

Posted by on May 19, 2014 in Featured Post, Healthcare | 0 comments

Before the development of modern health care systems and insurance, it was common for wealthy individuals to keep a personal physician on retainer. The concept currently referred to as “concierge medicine” (sometimes referred to as direct care, or boutique medicine) is based on this idea – the patient pays a yearly, quarterly, or monthly retainer to receive enhanced care from a physician, usually a primary care physician. The enhanced care is...

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The Launch of THE Medical Practice Marketing Event

Posted by on Nov 13, 2013 in Medical Marketing | 0 comments

Having recently returned from running the 1st Annual THE Medical Practice Marketing Event at the Wyndham Grand Resort, I have a tremendous feeling of accomplishment knowing that we satisfied an unmet need in the healthcare space. While we only had a small group of about 35 professionals in attendance at this launch event, the results far outweighed the size of the crowd.  In kicking the event off, we went around the room to learn who was there,...

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