Accountable Care Organization: What is the Impact on Medical Practices?

Posted by on Jul 4, 2014 in Featured Post, Healthcare | 0 comments

The old model of medical care had the patient’s personal physician heavily involved at every step of care, paid per service performed. Under the model used by Accountable Care Organizations (ACOs), the patient is instead cared for by a series of professionals. In the physician’s office, nurses and physician’s assistants play a larger role in medical care. If the patient has to be hospitalized, instead of the personal physician coming to the...

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Making Patient Marketing Through Social Media Priority for Medical Practices

Posted by on Jun 28, 2014 in Featured Post, Medical Marketing, Social Media | 0 comments

Patient marketing through social media has been often overlooked by small practices and medical practitioners until recently. This is because the main focus has been on more traditional businesses. Regardless if it is with new patients or current patients, social media is a simple and cost effective way to get in the forefront of patients minds and make yourself a valuable resource. Whether you are promoting your medical practice or attempting...

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Why Communicating With Patients Using Social Media is a Good Idea

Posted by on Jun 20, 2014 in Featured Post, Social Media | 0 comments

Most companies have a Facebook or twitter page; medical practices should also communicate with their patients using social media. The medical field has been less proactive when it comes to maintaining a social media presence. It’s an effective way to make sure your practice is branded in your specific field of expertise. Don’t overlook social media as a great way to communicate with your patients. People are looking for doctors who care and...

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Why Using Twitter to Promote Your Medical Practice is a Good Idea

Posted by on May 28, 2014 in Featured Post, Medical Marketing, Social Media | 0 comments

Social media is used for many different things these days. Many businesses are taking to social media to help expand their business and get their name out there. It is no different when it comes to a medical practice. There are many medical practices that are taking to social media and having great success with it and your medical practice should consider it as well. Here are a few reasons why using twitter to promote your medical practice is a...

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Concierge Medicine: An Old Concept With a Bright New Future?

Posted by on May 19, 2014 in Featured Post, Healthcare | 0 comments

Before the development of modern health care systems and insurance, it was common for wealthy individuals to keep a personal physician on retainer. The concept currently referred to as “concierge medicine” (sometimes referred to as direct care, or boutique medicine) is based on this idea – the patient pays a yearly, quarterly, or monthly retainer to receive enhanced care from a physician, usually a primary care physician. The enhanced care is...

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